Google rankings often provide unanticipated surprises, displaying our rankings differently in short periods of time without warning. Perhaps what seems to be an insignificant change to your website can result in a severe loss in rankings. Whatever the reason, these alterations can damage your potential traffic and decrease your conversion rate. In this class, you will learn how to achieve efficient keyword tracking, in order to properly diagnose ranking problems and recover lost traffic.
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.