This class provides a thorough overview of the annual Content Marketing Institute's annual content marketing benchmarking study, including trends and best practices for this year and beyond.
Aside from the content marketing landscape, this class also covers what marketers need to keep in mind over the next few months and what marketers need to be aware of now to be successful in the future. You'll leave equipped to take a truly integrated approach to your content marketing strategy.
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.