Affiliate Marketing 101

Create a revenue stream with your affiliate marketing program.

Rating
5
Level
Basic
Type
Strategy & Planning
Duration
47 min
Topic
Digital Advertising & Affiliates
 

Strong connections are the secret to successful marketing. As a marketer or business owner, you should not only be focusing on customers, but also on what you can gain from potential partners. This is the heart of affiliate marketing.

The rules of affiliate marketing differ greatly from traditional promotions. The process of creating connections, forecasting revenue potential, and finding the right affiliate network are some of the important points you need to consider if you want to be successful in your affiliate marketing efforts.
Affiliate Marketing 101 of Online Marketing Institute will provide you a brief background on what goes on in an affiliate marketing scheme. In this digital marketing course, you will learn how to maximize the potential of your affiliates to earn revenue in exchange.

This class with teach you all about relationship building, but on an entirely different level. Affiliate marketing is essentially about building relationships based on financial incentive. When your partners refer business to you, you pay them. An often overlooked aspect of the digital marketing mix, affiliate marketing is essential to understand.

To provide a complete digital marketing training, this course will touch on the major points of affiliate marketing:

• Finding the right affiliate
• Determining the appropriate marketing channels for your affiliate program
• Diversifying your traffic source that targets your niche
• Creating a seamless affiliate program or referral system
• Planning a strategy to gain more financial incentives
• Working with affiliates to achieve a common goal
• Amplifying product sales for higher revenue

Sarah Bundy will provide the discussion for this digital marketing class. With her experience in implementing marketing plans for companies, you can get key insights to reinforcing your strategies and implementing proven methodologies. This course is open to digital marketers, business owners, and anyone who wishes to advance their skills and careers in affiliate marketing.

Apart from this class, you can also subscribe to related digital marketing courses to provide you with additional information on this field. Each course is designed to provide the best practices, updated standards, and techniques that will give you leverage in the digital landscape. Through our classes, you will learn how to use your proficiency in digital and affiliate marketing more effectively.

Join our digital marketing training course, and find your way to success. Learn the basics of affiliate marketing: what affiliate marketing is, who the major players are, and what to expect from your affiliate marketing program as a whole. 

You Will Learn

  • How affiliate marketing works and who the major players are
  • Different “truths” and “misconceptions” about the industry so you know what to expect from your program
  • Affiliate program models and tracking methods
  • Types of affiliates you can work with and how to identify them
  • Understand which management options you have and the pros and cons of each
Instructor: Sarah Bundy

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

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Small Business Marketing Consultant