Step by Step Plan for Improving Google AdWords Results

Learn how to optimize your Google AdWords and PPC campaigns

Rating
4
Level
Advanced
Type
Optimization
Duration
32 min
Topic
Search Engine Marketing
 

Get proven techniques and advice for improving your Google AdWords and digital advertising results. This class focuses on advanced pay-per-click (PPC) strategies and tactics, particularly Google AdWords, although social platforms, display and remarketing are also discussed.

This class is designed to provide insights into the latest online advertising strategies and tactics. We will focus on advanced pay-per-click (PPC) strategies, particularly Google AdWords, although social platforms, display and remarketing will also be discussed.

You Will Learn

  • How to incorporate the latest strategies including social media advertising and remarketing
  • How to leverage the latest online advertising tools
  • A Google AdWords platform update: new features
Instructor: Kim Toomey

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

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Small Business Marketing Consultant