How to Utilize Social Media for Effective Link Building

Learn how to use social media marketing to attract your target audience and build links.

Rating
4
Level
Intermediate
Type
How To
Duration
21 min
Topic
Social Media Marketing
 

Utilization of social media for the purposes of link building is just one creative way to obtain authoritative links. In this presentation attendees will learn how to use advanced search functions on social networking sites, connect with webmasters and creatively pitch link requests in 140 characters or less. Additionally, attendees will understand the outside-the-box ideas that are best used with this tactic for the purpose of inbound marketing and link building.

You Will Learn

  • How social media marketing can be used as a tool for link building 
  • Which search operators on social media sites can provide link opportunities 
  • The pitches that work best, in 140 characters or less, to garner the attention of a link prospect 
  • Examples of success through these link building tactics.
Instructor: Kaila Strong

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

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Small Business Marketing Consultant