Social Engagement for WOM Supremacy

Learn how to stop losing customers by communicating with them more effectively.

Rating
4
Level
Intermediate
Type
Strategy & Planning
Duration
47 min
Topic
Social Media Marketing
 

If there’s one thing that can make or break the success of your business, it’s when, where, and how you communicate with customers. With social media growing so rapidly as a primary form of communication for customers, it’s now more important than ever to handle your social channels with great care. Social customer service is now expected and far too many customers still aren't receiving it. This class will teach you the simple yet powerful rules and tools needed to build and manage engaging, fun and profitable customer care on social.

You Will Learn

  • How to create & maintain a trusting online community
  • How using simple tools can help you keep up with social data
  • How to engage community members in a way that builds loyalty
  • How to prevent & address potential social customer service disasters
  • How to determine if you need to hire a social community manager.

 

Instructor: Jeannie Walters

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

Anna Lucia Novak

Small Business Marketing Consultant