Today you’re expected to navigate through the social sphere looking, hoping, you can find people wiling to pay you money for your product or service. Twitter can be a fantastic place to generate leads, if used correctly. This class outlines how to build and execute on an effective Twitter marketing plan.
•Management: Strong management helps you cut through the noise you can be effective
•Curation: Stop suffering from social content overload, filter for the stuff that really matters
•Engagement: Converting leads by engaging, leveraging that “realness” SMBs can provide
•Measurement: Using tools to figure out what’s working
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients. 
