Understanding and Optimizing Google’s Local Search Makeover

Rating
4
Level
Basic
Type
How To
Duration
20 min
Topic
Search Engine Marketing
 

This GooglePlaces and Google+ Local marketing class provides proven Google+ Local strategies to businesses of all types - from small, independent businesses to top, world-class brands – to improve local search results. Successful Google+ marketing strategies are constantly updated to keep up with changes that are made to the Google+ framework. Brand marketers who understand these changes and optimize their Google+ pages to account for them while also focusing on vital areas such as customer reviews and mobile marketing often report strong, consistent results. This Google+ Local marketing class, Understanding and Optimizing Google Local Search Makeover, led by expert instructor Steve Yeich, helps Google+ marketers learn winning strategies to stay ahead of the competition and increase brand awareness.

You Will Learn

  • What the transition from GooglePlaces to Google+ Local really means for you
  • How to optimize your Google listing
  • The importance of customer reviews and how to get more for your Google+ page
  • Why and how mobile marketing ties into your local search campaign
Instructor: Steve Yeich

Start Learning Today.

Join over 41,000 Professionals improving their skills, career, and digital ROI.

Get instant access to every class.
 

My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

Anna Lucia Novak

Small Business Marketing Consultant