Adam Wexler (@thewordpainter) is the Founder and Chief Strategy Officer of Insightpool, the leading social marketing software that help brands develop stronger relationships with their key influencers, prospects and customers. Fortune 1000 brands like UPS, Hilton Worldwide and A&E Networks use Insightpool to scale their social outreach and drive their bottom line metrics. Insightpool was spawned from the creative social media marketing tactics Wexler employed on his prior startup, GoRankem, where they sought to reach a wide audience on a non-existent marketing budget (outside of being the first successful web startup to successfully raise money via Kickstarter's crowdfunding platform). Over the years, Wexler has been invited to speak in front of thousands of students and event attendees about social media and entrepreneurship. At different times, Adam has also been the voice behind numerous brands on social media including Sprite, NCAA March Madness and the band Cracker. Wexler graduated from The University of Georgia with a focus in Leadership studies.
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.