• angela

Angela Hausman

Hausman and Associates,  Owner

Angela Hausman, PhD is a marketing professor at Howard University in DC. She also owns Hausman and Associates, a full-service firm operating at the intersection of marketing and social media. She blogs at Hausman Marketing Letter, where she shares marketing expertise with businesses and brands. Dr. Hausman has written over 100 scholarly articles, contributed to several books, and written an eBook on how to create social media marketing success, available free. You can connect with her on Facebook, Twitter, Google+, or LinkedIn. She is a frequent contributor to Business2Community 

  • Web Analytics & Testing
    Understanding your social media analytics is the best and fastest way to increase your ROI. MIT Sloan shows 67% of users gain competitive advantage using analytics, and McKinsey reports this practice among firms results in a 15-20% increase in ROI. This class will show you where to start in utilizing analytics to promote your brand, optimize content marketing and track...
    Angela Hausman  •  22 min  •  Intermediate  •  Optimization

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