• Dave

Dave Chaffey

Digital Marketing Author, Consultant and Trainer, ,  Smart Insights

Dr Dave Chaffey is author of 5 bestselling books on Ecommerce including Digital Marketing: Strategy, Implementation and Practice and has been recognized as one of 50 marketing ‘gurus’ worldwide who have shaped the future of marketing. He is CEO and co-founder of digital marketing management advice site Smart Insights (www.smartinsights.com). He has 15 years of digital consulting experience and delivering hundreds of Internet marketing workshops. Recent in-company training and consulting assignments include B2C and B2B organizations including 3M, BP, CIPD, Fellowes, HSBC, Mercedes-Benz and Tektronix.

  • New Releases, Integrated & Digital Marketing
    Not only is it critical for digital marketers to create an organized strategy to meet online marketing goals, but also to ensure that it includes several key components. In this class, you will learn the essential features of an online marketing strategy. You'll learn the steps you should be taking in building your online market strategy, and which particular components...
    Dave Chaffey  •  26 min  •  Basic  •  Strategy & Planning
  • Integrated & Digital Marketing
    Today nearly all businesses are using digital marketing, but many do not have a strategy. This means they're missing out on opportunities to get more leads and sales from their online channels.

    Watch now to learn how to create a plan and roadmap to take your organization to the next level.
    Dave Chaffey  •  51 min  •  Basic  •  How To

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